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Your Privacy Choices

Last Revised: June 12, 2023

Sharing of Personal Data for Behavioral Advertising

Cruise shares personal data with certain third parties for cross-context behavioral advertising purposes, as described in our Privacy Policy. Under California law, you may opt-out of this sharing via the following methods:

  • If you have created a Cruise account or otherwise provided us your contact information (e.g., name, email, phone number, etc.), you may opt-out of sharing contact information (such as hashed email addresses) for targeted advertising purposes by completing this webform.

  • As a visitor of our website, our website uses cookies and similar technologies to share certain data (such as web activity data) with third parties to deliver more relevant advertising to you and track your response to our ads, as further described in our Privacy Policy. You may opt-out of this sharing of personal data for behavioral advertising (collected from this browser and this device) by clicking the “Your Privacy Choices” link in the footer of the Cruise website, switching off the toggle, and clicking Confirm My Choices. 

Confirm My Choices

You will need to renew this choice each time you clear your cache or use a new browser or device to access the Cruise website. If you have enabled a browser-level opt-out of targeted advertising (such as the Global Privacy Control), we consider that a valid request to opt-out from this browser.

To enable both opt-out options, please make sure to complete the web form and toggle off the sharing option. 

You may still see ads about our services. Opting out may affect our ability to personalize ads according to your preferences. 

Requests to Access, Delete, or Correct Your Data

Under the CCPA, you may have the right to do the following:

  • Request access to the personal data we hold about you;

  • Request the correction of inaccurate personal data that we have about you; and 

  • Request to delete the personal data we have collected from you in some circumstances as defined by law.

To make a request to access, correct, or delete your data please visit our Privacy Requests page, or contact Customer Service toll-free at 1-888-914-9661 [PIN: 159159]. More information about these rights is available in our Privacy Policy.